Feedback is that potential tenants really like the visuals I produce as they can see what their office could look like.
Many people have difficulty understanding 2D drawn information but a photo real visualisation is instantly understandable.
My client feels they have a real edge over their rivals as a result of the added value good presentation gives them.
Case Study Video
This a sample video showing some fade and zoom effects. We have not added sub-titles and voice over yet.
This video shows the work flow image, then zooms in on the image from the window, then transitions ot the final image and zooms in a bit with a Ken Burns Effect.
Typical Work Flow
Import the AutoCad drawing if available, directly into SketchUp Pro 8, lock it on a layer, rescale and then work over the top to produce my floor plan.
Push and pull the walls up to the correct level and then add door and window details.
For ‘standard’ office furniture I go to 3D warehouse. For ‘one-offs’ like reception counters I model them.
Add textures to the all the surfaces and ‘tweak’ them in the renderer for gloss , tranparancy etc.
Finally, add my lighting scheme using Lighting Channels to give me control over the final renders.
Never show a client a 3D visualization of a project, for the first time, after you have passed the point where you can make changes to the scheme , as it is only after seeing the visual that a client will fully understand what he is getting and start having an input !